April 17, as part of the BlockDown 2022 online blockchain conference, CoinMarketCap's Chief Strategy Officer and Interim CEO, Carylyne Chan, presented the company's report into the cryptocurrency market place for the beginning quarter of 2022.

Trends analyzed through market place cap and user insights

Chan began the presentation past looking at how price and market cap had been afflicted during Q1. Afterwards a strong get-go to the quarter, both Bitcoin (BTC) and the wider market took a bashing at the hands of the COVID-19 pandemic.

This has now largely retraced and the market place seems to be on its way dorsum to recovery. More useful insights came as Chan gave an analysis of CoinMarketCap's, or CMC's, user traffic.

Chinese traffic dropped off in Jan

The start notable effect was a reduction in traffic from People's republic of china. China fell from beingness #13 in terms of traffic to #24, with the majority of this drop occurring betwixt Jan. 14 and Jan. 25. It was the merely country in the height 25 which fell more than 10 spots.

"Overall I think the traffic is pretty representative of general trends and interests, so I think people just had more things to worry about than checking CoinMarketCap."

Increment in traffic from female and younger users

From a demographics perspective, there was a significant growth in female person users and those in the xviii-24 twelvemonth old age group.

Female CMC users increased by 43%. This change was spread across all age groups, but particularly younger users. The majority of visitors in this demographic came from Europe and the Americas.

There was also a 46% increase in users in the 18-24 year one-time age grouping during Q1. Geographically, the rise was especially significant in Oceania (led past Australia) and Africa (led past Nigeria).

"We've heard a lot from our younger users around why they are coming to CoinMarketCap more often. People are looking at what's happening on a macro-economic level. They are more interested in alternative asset classes like crypto."

Addressing inflated exchange volumes

Despite beingness among the most popular websites for crypto metrics, CMC has received criticism in the past for its reporting of 24-hour exchange volumes, which were often self-reported, and therefore open to abuse.

Last November, the site introduced a liquidity metric to give investors a more authentic overview of the best exchanges to trade on. Chan announced that this metric will be updated to exist even more accurate in June 2022.

The site likewise plans to include more data types, including oversupply-sourced data, after in the year.

Binance takeover doesn't affect CMC'southward independence

Equally Cointelegraph reported, CoinMarketCap was acquired by Binance before this month for a rumored $400 million. However, Chan was keen to stress that the company would retain independence in its day to twenty-four hour period activities.

However, Chan expressed optimism that the CMC team tin tap into the expertise of Binance to implement best practices and add more than value to the business — especially in the expanse of scaling.